Descriptions and frequencies of cycling actions under the incentivisation function
| C. Incentivisation | |||||
| Code | Action category | Code | Action type | No of times action type used | Percentage of overall actions |
| C1 | Material | 8 | 1.6 | ||
| C1.1 | Bikes for attending sessions | 1 | 0.2 | ||
| C1.2 | Branded goods (pens, pencils, hats) for cycling | 3 | 0.6 | ||
| C1.3 | Food and prizes for cycling on designated days | 1 | 0.2 | ||
| C1.4 | Time off work for cycling | 2 | 0.4 | ||
| C1.5 | Vehicle scrappage including a bike rebate | 1 | 0.2 | ||
| C2 | Financial | 22 | 4.5 | ||
| C2.1 | Subsidy, salary sacrifice, tax free loan for buying bicycle | 4 | 0.8 | ||
| C2.2 | Subsidy, salary sacrifice, tax free loan for buying equipment | 1 | 0.2 | ||
| C2.3 | Retail and repair cost discounts for cycling | 3 | 0.6 | ||
| C2.4 | Cash or vouchers for modal shift to cycling or increasing cycling | 9 | 1.9 | ||
| C2.5 | Bike vouchers | 2 | 0.4 | ||
| C2.6 | Free bike service for taking part | 1 | 0.2 | ||
| C2.7 | Cycling-related gifts | 2 | 0.4 | ||
| C3 | Points, prizes, gamification and challenges | 38 | 7.8 | ||
| C3.1 | Goal setting, targets and challenges | 12 | 2.5 | ||
| C3.2 | Reward schemes for cycling | 3 | 0.6 | ||
| C3.3 | Awards, certificates or acknowledgements | 1 | 0.2 | ||
| C3.4 | Leaderboards and prizes | 10 | 2.1 | ||
| C3.5 | Within workplace/school team challenge | 6 | 1.2 | ||
| C3.6 | Between workplace/school team challenge | 4 | 0.8 | ||
| C3.7 | Active games (such as Beat the Street) | 2 | 0.4 | ||
| Total in ‘Incentivisation’ | 68 | 14.5 | |||